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PlanMyMedia.com
We are proud to have produced the world's first retail media planning website for brands and agencies. The site allows access to a growing portfolio of retail communication channels across an impressive range of high street retailers, who collectively reach out to millions of customers on a daily basis.
Alphabet also organised the launch of PlanMyMedia at the Charlotte Street Hotel, London. We also produced the user guide leaflet and a 'retail media construction kit'; a branded box of lego blocks which represented the building blocks of a media campaign.
As a respected digital and POS specialist, Alphabet London gave a presentation at the launch on maximising success through design, including Alphabet's top ten golden rules of POS design. |
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